Methodology

How we measure period underwear absorbency

The methodology behind our cross-brand absorbency table: why tampon counts don't compare, how every claim is normalized to millilitres, how each number is graded for data quality, and how corrections work.

Last updated 2026-06-11 · Covers 13 brands, 44 absorbency tiers · 9 brand-published-mL numbers, 28 converted from counts, 7 conflicted/unconfirmed · 3 brands with internal conflicts flagged

By PeriodFinder, Editorial team

1. The problem: a “tampon” is not a unit

Nearly every period-underwear brand states absorbency as “holds N tampons' worth.” But the word “tampon” spans a wide official range. Under the FDA's tampon-labeling standard (21 CFR §801.430, measured with the syngyna saline test), absorbency classes are:

FDA absorbency termGrams of test fluid
Light6 g or less
Regularmore than 6 g, up to 9 g
Supermore than 9 g, up to 12 g
Super plusmore than 12 g, up to 15 g
Ultramore than 15 g, up to 18 g

So when one brand counts a “regular tampon” as ~5 mL (below the FDA floor of the regular range) and another counts it as 9 mL (the top of the range), a “10 tampons' worth” claim at the first brand means roughly half the capacity of the same claim at the second. Tampon counts are marketing shorthand, not a unit. Millilitres are a unit.

A tier LABELED 'Heavy' ranges from ~20 mL (Saalt, Proof, WUKA) to ~36-63 mL (Knix) across brands - roughly a 3x spread for the same word. A shopper buying 'Heavy' has no way to know which she is getting.

2. Our normalization rules

  1. mL is the anchor. When a brand publishes millilitres, we use them unchanged.
  2. Counts convert at the brand's own stated basis. Thinx states a 9 mL regular tampon, so Thinx counts convert at 9 mL. Where no basis is stated we use the industry-common ~5 mL per regular tampon and 9 mL per super tampon, and say so in the source note.
  3. Unstated basis = honest range, not invented precision. When a claim has no stated basis and the plausible bases disagree (e.g. a “12 regular tampons” claim that could mean 60 mL at 5 mL/tampon or 108 mL at 9 mL/tampon), we publish the full range and grade it C.
  4. The brand's verbatim claim is always preserved in the source note next to every converted number, so you can check our arithmetic.
  5. Tampon-equivalents are derived once, uniformly. The friendly “tampon-equivalent” column is always mL ÷ 5, the common basis, so every brand is on the same footing. It will not match a brand's own count when that brand uses a different basis - that mismatch is the point.
  6. Scope is standalone period underwear only. Period swimwear, reusable pads, removable boosters/inserts, and bladder-leak (incontinence) lines are excluded and noted per brand.

3. Data-quality grades: every number tells you how much to trust it

No other source grades period-underwear absorbency data at all. We grade every tier:

A

Brand publishes capacity in mL directly. No conversion applied; highest precision.

9 of 44 tiers currently carry grade A.

B

Brand publishes tampon counts with a stated or industry-standard basis; converted to mL as shown. Conversion uncertainty applies.

28 of 44 tiers currently carry grade B.

C

Brand sources conflict, the basis is unstated, or the claim is retailer-only / not first-party confirmed. The mL range reflects the spread, not a measurement.

7 of 44 tiers currently carry grade C.

4. Brand claims vs. independent testing

All figures are the brands' OWN maximum-capacity claims (typically saline lab tests at full saturation). The only independent test with actual blood components (DeLoughery et al., BMJ Sexual & Reproductive Health, Aug 2023, Oregon Health & Science University; 21 products tested with packed red blood cells) measured period underwear absorbing on the order of 1-3 mL before saturation - far below claimed capacity. Blood is more viscous than saline and real-world leak-free capacity is lower than lab maximums. Use this table to compare brands on a like-for-like basis; do not read any mL figure as a leak-free guarantee.

Reference: DeLoughery E. et al., “Red blood cell capacity of modern menstrual products: considerations for assessing heavy menstrual bleeding,” BMJ Sexual & Reproductive Health (2023). The community-run capacity tests you may have seen on Reddit (shoppers pouring measured water into pairs at home) exist precisely because no comparable public data does.

5. Per-brand basis, verification date, and known conflicts

BrandClaim basisVerifiedKnown conflicts / notes
Knixsuper tampons x9 mL; uses live collection-page figures (higher than the brand's own blog)2026-06-11Knix's blog and live collection pages publish different super-tampon counts per tier; this table uses the live collection-page (higher) figures.
Thinxregular tampons at THINX's own 9 mL/tampon (not the ~5 mL most brands use)2026-06-11Thinx counts a 'regular tampon' as 9 mL, so its tampon labels look smaller per-tampon than brands using ~5 mL. Normalized to mL here for honest comparison. Separately, the brand's current flagship claim ('up to 12 regular tampons / up to 100 mL' on how-they-work) implies 8.3 mL/tampon - matching neither the common 5 mL basis nor the brand's own blog (6-9 mL) - and is not reconcilable with the classic tier ladder below (Super = 45 mL). The identical phrase '12 regular tampons' worth' means 60 mL at WUKA and 100 mL at Thinx. v3 finding (2026-06-11): the SAME 'up to 12 regular tampons' worth' claim is printed on All Day PDPs, All Night PDPs, and Teens PDPs alike - one blanket maximum across the whole period line, with no per-tier capacity ladder in current product marketing.
Modiboditampons with brand-stated mL; Modibodi states the basis itself: '(Based on 5ml tampon)'2026-06-11Owned by Essity (which also owns 80% of Knix). Swimwear 'High' (40 mL) and the insert-dependent 'Ultra' (250 mL with a reusable insert) excluded as not standalone underwear. US site publishes tier names without units; mL figures are from the brand's AU/global pages. v3 (2026-06-11): US PDPs re-verified verbatim ('Moderate Absorbency: 30 mls, Tampons Equivalent: Up to 6 tampons (Based on 5ml tampon)'; Super: '50 mls / Up to 10 tampons, Perfect For: Heaviest days and Overnight'). Per-product tiers come from single PIM- tags; multi-absorbency packs carry several PIM tags ('Light Moderate', 'Heavy Overnight' appear only in those enumerations) and render unlabeled.
Saalttampons at ~5 mL2026-06-11Per-product tiers come from Saalt's own Absorbency_/Leakproof Underwear_ tags (first-party, verified 2026-06-11). 'Light to Moderate' is flow guidance on Regular-tier products - Saalt publishes no Moderate tier; 'Best for_Overnight' is a use-case tag on Heavy/Super products, not a tier.
Proof (Proof by Always)regular tampons (stated directly)2026-06-10DTC store ended fulfillment 2026-01-30; the brand continues at retail as 'Proof. by Always' (P&G). Watch the tier-name trap: the retail 'Super Heavy' brief claims 'up to 7 regular tampons' (matching the DTC OVERNIGHT Super Heavy Brief), while the DTC non-overnight 'Super-Heavy' tier is 5 - same words, different products.
Ruby Lovesingle absorbency, all cuts2026-06-05Period swimwear (3 tampons) and the double-sided reusable pad (6 tampons, used WITH a product) excluded. v3 (2026-06-11): current PDPs no longer publish ANY capacity claim ('can be worn alone or with a pad, tampon, or menstrual cup depending on your flow') - catalog rows render unlabeled rather than inheriting the 2026-06-05 line-wide figure unverified.
The Period Companytampons at ~5 mL2026-06-11Swim tier (2 tampons) excluded. Site also offers a flow-to-pairs calculator (single-brand). v3 (2026-06-11): tiers live in every title ('... For Heavy Flows'); 'Overnight' is a merchandising tag on Heavy/Medium products, not a tier. The 'Pee.' line ('... For Moderate/Light Leaks') is incontinence underwear - carried in the catalog as bladder_leak, outside this table's scope.
Bambodytampons (Amazon-primary; brand site unreachable)2026-06-05Size chart unverified (DataDome / no reachable brand property). Amazon-led brand, sizes XXS-6XL.
Aisleregular tampons with brand-stated mL2026-06-05Standalone liners, reusable pads, and the BOOSTER-only insert excluded. Acquired Dec 2023 by Lux Perry (somedays).
WUKAbrand-stated mL2026-06-10The rare brand publishing mL directly; navigation is 'Shop by Flow'.
Raelregular tampons (conflicting claims)2026-06-05Product page says 4-5 regular tampons; blog/retailer says 3.
Hanky Pankyregular tampons at ~5 mL2026-06-11Per-cut claims on the brand's own PDPs (verified 2026-06-11). The feed's 'medium' product tag contradicts the PDPs - the thong is Light, every other leakproof cut is Regular.
Skimstampons at ~5 mL (brand product copy)2026-06-10$24/pair, XXS-4X (live product page 2026-06-10). The shapewear giant now sells period underwear - the category convergence in one data point.

Proof's DTC store (shopproof.com) states it fulfills orders only until 2026-01-30; the brand continues at retail as 'Proof. by Always' (P&G). Tier names overlap confusingly across the two lines - see the Proof entry. Cora exited period underwear entirely (cora.com/products/period-underwear 404s; underwear absent from nav as of 2026-06-10). Not included. Thinx's current flagship claim ('up to 12 regular tampons / up to 100 mL' on how-they-work, mirrored by the retail/Amazon listings) is not reconcilable with the brand's classic per-tier ladder (Super = 45 mL) - both are encoded under Thinx, with the contradiction flagged. The identical '12 regular tampons' phrase means 60 mL at WUKA and 100 mL at Thinx - the single clearest proof that tampon counts are not a unit. Merchandising labels are NOT tiers (v3 finding): 'overnight' is a use-case tag at Saalt/Knix/The Period Company (the products underneath are Heavy or Super tiers); Thinx 'Ultra Soft' is a FABRIC line, not an absorbency level; Hanky Panky's 'medium' product tag contradicts its own PDPs (thong = Light, other cuts = Regular); Saalt's 'Light to Moderate' is flow guidance on Regular-tier products - Saalt publishes no Moderate tier. Catalog labels therefore come from per-brand canonical sources: Knix's own absorbency collections, Saalt Absorbency_ tags, Modibodi PIM- tags, Thinx product_type + handle prefixes, TPC 'For X Flows' titles, HP per-cut PDP claims.

6. Updates and corrections

Brands change tier systems without notice - Knix's own blog and live collection pages already disagree with each other, which is why per-brand verification dates matter. We re-verify rows on a rolling basis and date-stamp every change. Spot an error? Tell us via the contact page and we will re-check the brand's live pages and correct the table. We have no affiliation that affects the numbers: when we earn an affiliate commission it never changes a mL figure, a grade, or a tier mapping (see the affiliate disclosure).